Anna Franks

Anna has over 23 years experience in research, marketing and communications. Previously Director of Research and Consultancy at Audiences Yorkshire, Anna has been working as a freelance consultant specialising in the arts and cultural sector for the last 18 years. 

Anna plays a dual role on this project. At a strategic level Anna is supporting the Company to refine in more detail their target audiences for their activity and work. Anna’s work is about immersing herself in the future ambitions of Mobius Dance and supporting the team to shape some clear approaches and strategies for growth and impact. 

Alongside this Anna is specifically supporting on the marketing, audience development and evaluation of ‘Curious Playground’ - a new performance being devised by Artistic Director Gianluca Vincentini during the third national lockdown. Anna is working closely with the wider team to develop creative and engaging marketing messages about ‘The Making of Curious Playground’ building towards a more focused marketing campaign to sell the live performance experience once lockdown has lifted.